One Man CAN make a Difference...
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This ONE guy, Morgan Spurlock, caused a mega-corporation to change (at least partially) the way they do business. He caused "Mickey D's" to cancel the "Super-Size" option on ALL of their menus.
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WORLDWIDE.
Anyone who wants to know how he did it can go check out his award-winning documentary, "Super Size Me!" at the doc's website here:
http://www.supersizeme.com/home.aspx
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He also has a new book out (I'm half-way through it) called, "Don't Eat This Book," which takes you where the doc stops. I highly recommend it. The book's website is here:
http://www.donteatthisbook.com/
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He also has a new show called, "30 Days" which Morgan and others goes through various situations similar to what he did in "Super Size Me!" that's on The FX cable network. I believed that the show averaged 1.4 million viewers per episode.
Damn.
He even has his own blog (courtesy of Indiewire.com) that's located here:
http://blogs.indiewire.com/morganspurlock/
Go check him out, and when someone tells you that you can't make a difference, remember Morgan Spurlock.
2 Comments:
I watched this documentary and felt sick! Then I ate Mickey D's a few days later. I'm weak! Anyway, I'm glad he came out with it.
You should read his book. It's more informative than the doc. Check it out.
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